Quentin is a realtor selling high-end homes priced over $750,000.Before showing a property to prospective clients,Quentin makes sure they are pre-qualified for a home loan commensurate with the price of the house.This pre-qualification is based mainly on the client's income,which is what type of segmentation variable?

Question

Quizplus · Accepted Answer

Income is a demographic segmentation variable, which divides a population into groups based on characteristics such as age, gender, income, education, occupation, and marital status.

Quentin Is a Realtor Selling High-End Homes Priced Over $750,000