What type of targeting strategy works with uniform products for which the firm can develop a single marketing mix that satisfies the needs of all customers?

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An undifferentiated targeting strategy, also known as mass marketing, works with uniform products for which the firm can develop a single marketing mix that satisfies the needs of all customers. This approach assumes that all customers have the same needs and wants and can be satisfied with the same marketing mix.

What Type of Targeting Strategy Works with Uniform Products for Which