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The Following Estimates Have Been Obtained for the Market Demand

Question 155

Essay

The following estimates have been obtained for the market demand for cereal:
ln Q = 9.01 - 0.68 ln P + 0.75 ln A - 1.3 ln M,where Q is the quantity of cereal,P is the price of cereal,A is the level of advertising,and M is income.Based on this information,determine the effect on the consumption of cereal of
a.A 5 percent reduction in the price of cereal.
b.A 4 percent increase in income.
c.A 20 percent reduction in cereal advertising.

Correct Answer:

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a.Since the own price elasticity is −0.6...

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