A(n)_____ analysis is necessarily a microanalyses and can contribute that big-picture view to the marketing audit.

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A SWOT analysis is a microanalysis that examines a company's strengths, weaknesses, opportunities, and threats. While it looks at specific aspects of the company, it can contribute to the big-picture view of the marketing audit, as it provides insight into the company's internal and external factors that affect its marketing strategy.

A(n)_____ Analysis Is Necessarily a Microanalyses and Can Contribute That