BASF salespeople work directly with fire departments to sell the latest fire-fighting chemicals and ensure that they are used properly.This example shows that business marketing is characterized by _____ compared to consumer marketing.
A) Longer distribution channels
B) Greater emphasis on personal selling
C) Varying buyer-seller relationships
D) Greater web integration
E) Consumption
Correct Answer:
Verified
Q32: Which of the following is NOT a
Q33: Resellers include all of the following EXCEPT:
A)
Q34: Which of the following statements about buyer-seller
Q35: BASF sells fibers direct to Dupont for
Q36: Why is the demand for business products
Q38: In business marketing,large customer size and use
Q39: In terms of personal selling,which of the
Q40: When purchasing products/services to be consumed in
Q41: In the United States:
A) The state governments
Q42: Sometimes,a company purchases OEM parts and assembles
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