Cultural Myopia Refers to a Firm's Failure To

Cultural myopia refers to a firm's failure to:

A) adapt to certain ethnocentric cultures through the expatriate.
B) permanently implement parent-company culture in the host country.
C) understand host-country cultural differences that require different approaches to marketing and management.
D) identify countries which are much tougher postings than others because their cultures are more unfamiliar and uncomfortable.