A firm can increase the probability of exporting successfully by taking which of these steps?
A)Avoiding hiring EMCs to lower head counts
B)Hiring only home country personnel to build commitment
C)Entering on a small scale
D)Waiting for the export opportunities to come

Question

Quizplus · Accepted Answer

Entering on a small scale is a helpful step toward increasing the probability of exporting successfully. By starting with a smaller export operation, a firm can gain experience, minimize financial and operational risks, and learn about the target market's culture, preferences, and regulations. This knowledge can be used to adjust the export strategy, improve product features, and build relationships with local stakeholders, increasing the chances of long-term success. Avoiding hiring EMCs or waiting for opportunities to come can be detrimental to the firm's competitiveness, while hiring only home country personnel can limit the firm's ability to adapt to the foreign environment.

A Firm Can Increase the Probability of Exporting Successfully by Taking