When Citibank offers home mortgages and credit cards to its checking account customers,it is using cross-selling.
Correct Answer:
Verified
Q2: Horizontal integration can lead to low cost
Q2: One outcome of horizontal integration is industry
Q4: Horizontal integration can help lower costs when
Q4: At the time of the merger of
Q17: Oracle Corp.,based in Reno,Nevada,has become the world's
Q18: A strategic alliance is a substitute for
Q19: A company should first choose a corporate-level
Q20: Managers use corporate-level strategy to identify which
Q20: An advantage of horizontal integration is that
Q22: Competitive bidding makes suppliers reluctant to make
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents