A company's competitive advantage is more durable when
A) barriers to imitation are low and there are few capable competitors.
B) barriers to imitation are high and there are many capable competitors.
C) barriers to imitation are high.
D) the industry is stable and there are many capable competitors.
E) the industry is stable and barriers to imitation are low.

Question

Quizplus · Accepted Answer

A company's competitive advantage is more durable when barriers to imitation are high, as it prevents competitors from easily replicating the company's unique resources or capabilities.

A Company's Competitive Advantage Is More Durable When