Flevy is conducting an extensive market study and has hired a big group of college students to hand out a standard set of questions to shoppers at malls and supermarkets and to seek their responses. Which of the following methods of data collection is Flevy using?

Question

Quizplus · Accepted Answer

Flevy is using a survey method, as they are collecting data through a set of questions given to shoppers to gather their responses.

Flevy Is Conducting an Extensive Market Study and Has Hired