Some employees at Harley-Davidson factories have had the company logo tattooed on their bodies. This example is an indication of _____.
A)strong organizational identification
B)low self-esteem
C)high self-monitoring
D)low self-efficacy
E)high emotional intelligence

Question

Quizplus · Accepted Answer

Organizational identification occurs when one comes to integrate beliefs about one's organization into one's identity. Organizational identification among employees at Harley-Davidson's motorcycle factories is so strong that many sport tattoos with the company's logo.

Some Employees at Harley-Davidson Factories Have Had the Company Logo