Amazon's statement in which it states its desire "to be the earth's most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online" is a mission statement.

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Vision statements answer the question, "What do we want to become?" or "Where do we want to go?" Here is Amazon's statement: "Our vision is to be earth's most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online."

Amazon's Statement in Which It States Its Desire "To Be