Marthey and Lawrey's Inc.is a manufacturer of scopes for rifles.To appeal to a larger market, the company has introduced a new lower-priced scope with the same quality and performance as its other previous products.Which pricing strategy is Marthey and Lawrey's Inc.using?
A) skimming pricing
B) penetration pricing
C) price lining
D) odd-even pricing
Correct Answer:
Verified
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