MobileEasy launched MobileEats, a new product, to its line of original MobileCookies.Which of the following approaches did the company adopt to extend the product life cycle of MobileEasy?
A)revitalizing a product with product improvements
B)repositioning a product
C)introducing a new product
D)targeting current users with extended usage strategies

Question

Quizplus · Accepted Answer

The company introduced a new product.Adding a new product can provide the focus that a mature product needs, bringing it back in the product life cycle to either the growth or early maturity stage.

MobileEasy Launched MobileEats, a New Product, to Its Line of Original