The brochure for Healthy & Fit Centre has photographs of people enjoying the various gym amenities.By seeing the pictures of what is available at the gym, a customer has a better idea of what is being sold.The brochure, thus, helps customers deal with the _____ that is associated with the centre's services.

Question

Quizplus · Accepted Answer

The brochure helps customers deal with the intangibility associated with the centre's services.Tangible attributes include physical characteristics such as colour or sweetness, and intangible attributes include those aspects of a product that can't be touched.

The Brochure for Healthy & Fit Centre Has Photographs of People