Betty Smith operates a wedding planning service that aids brides-to-be in planning their weddings by providing them with whatever equipment, supplies, and services they need.To maintain a quality image and to assure the clients that all of its employees perform at the same high standards, Betty provides training to each of her employees.Which unique aspect of services is Betty trying to address in this scenario?

Question

Quizplus · Accepted Answer

Betty is trying to address the issue of inconsistency across its company's employees.Developing, pricing, promoting, and delivering services is challenging because the quality of a service is dependent on the people who provide it and it can therefore vary in consistency.Quality can vary with each person's capabilities, experience, motivation, and even personality.

Betty Smith Operates a Wedding Planning Service That Aids Brides-To-Be