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When a Ready-To-Bake Brand Advertises That Baking a Cake from One

Question 89

Multiple Choice

When a ready-to-bake brand advertises that baking a cake from one of its mixes tastes just like homemade, it is influencing which type of learning?


A) Stimulus discrimination
B) Cognitive learning
C) Brand loyalty
D) Stimulus generalization

Correct Answer:

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