Unlike advertising,public relations

Question

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Public relations aims to generate positive media attention and create a positive image for the company or brand. This can be done through various activities such as media relations, event sponsorships, social media management, and community involvement. Unlike advertising, which requires payment to receive media placement, PR activities aim to earn media coverage for free, which can potentially reach a wider audience and create a more authentic and credible image for the brand. PR is considered a vital component of the marketing mix as it helps to create and strengthen relationships between the brand and its target audience.

Unlike Advertising,public Relations