One trait shared by the world's strongest brands is that the brand's managers understand what the brand means to _____.

Question

Quizplus · Accepted Answer

The brand's meaning to the customers is the most important factor for any successful brand. Understanding the customers' perceptions, attitudes, and beliefs about the brand can help brand managers develop effective marketing strategies, create brand loyalty, and increase brand equity. The other options, such as news media, competitors, managers themselves, or stock analysts, are secondary to the customer's perspective.

One Trait Shared by the World's Strongest Brands Is That