If McDonald's wanted to change its marketing strategy in response to the social trends outlined in the text,it might consider all of the following ideas except
A) offering an expanded menu of healthy options.
B) making nutritional information readily available to consumers.
C) using recycled paper in its food packaging.
D) using solar power in its restaurants.
E) creating an advertising campaign targeting elementary schoolchildren.

Question

Quizplus · Accepted Answer

Creating an advertising campaign targeting elementary schoolchildren does not align with the social trends outlined in the text, which focus on health and environmental sustainability. In fact, targeting children with advertising for fast food has been criticized in the past for contributing to childhood obesity. The other options all relate to offering healthier and more sustainable options to customers, which are in line with the social trends discussed in the text.

If McDonald's Wanted to Change Its Marketing Strategy in Response