Among the key differences between conscious marketing and CSR is the unique view on shareholders that is absolutely critical to CSR.

Question

Quizplus · Accepted Answer

Conscious marketing places equal importance on the needs and interests of all stakeholders, including employees, customers, suppliers, communities, and the environment, while CSR focuses specifically on how a company can benefit society and the environment beyond its financial bottom line, often with a primary emphasis on shareholder value. Therefore, the unique view on shareholders is not critical to conscious marketing, but it is critical to CSR.

Among the Key Differences Between Conscious Marketing and CSR Is