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Saks Fifth Avenue Is an Upscale Retailer That Offers Designer

Question 90

Multiple Choice

Saks Fifth Avenue is an upscale retailer that offers designer brand women's apparel, fragrances, jewelry, and leather accessories. The retailer relies on superior service to sell its products and to retain its customers. Saks Fifth Avenue would be classified as


A) an exclusive-service retailer.
B) a limited-service retailer.
C) a full-service retailer.
D) a premium-service retailer.
E) a semi-service retailer.

Correct Answer:

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