A __________ approach often results in changes to pricing based on time,day,week,or season.
A) skimming pricing
B) bundle pricing
C) yield management pricing
D) target return on investment pricing
E) standard markup pricing

Question

Quizplus · Accepted Answer

The yield management pricing approach involves adjusting prices based on demand, time, day, week, or season to maximize revenue. This approach is commonly used in industries such as airlines, hotels, and entertainment venues where different factors affect demand at different times. Skimming pricing involves setting high prices initially for a new product, while bundle pricing involves offering multiple products or services together at a discounted price. Target return on investment pricing sets prices based on the desired return on investment, and standard markup pricing adds a fixed profit margin to the cost of a product.

A __________ Approach Often Results in Changes to Pricing Based