Several market research companies pay households and businesses to record all their purchases using a paper or electronic diary, which allows for an economical way to collect consistent data over time. These data are referred to as

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The practice of paying households and businesses to record all their purchases using a paper or electronic diary is an example of syndicated panel data. This allows market research companies to collect consistent data over time from a specific group of people who have agreed to participate in the panel. Syndicated panel data is widely used in market research for its cost-effectiveness and reliability.

Several Market Research Companies Pay Households and Businesses to Record