Once a company has decided to enter the global marketplace,it must select a means of market entry.One of the four general options is
A) exporting.
B) accreditation.
C) countertrading.
D) cooperative.
E) franchising.

Question

Quizplus · Accepted Answer

Exporting is generally the easiest and least risky means of market entry for companies that want to expand globally. It involves selling products produced in one country to customers in another country. Exporting does not require significant investment in infrastructure, personnel, or resources. Instead, companies can utilize existing production and distribution channels to reach international customers. Importantly, exporting also allows companies to test the waters in foreign markets before committing to more significant investments. For these reasons, exporting is usually considered the best choice for companies just starting to explore global opportunities.

Once a Company Has Decided to Enter the Global Marketplace,it