Coke-Pepsi Photo
-Consider the Coke-Pepsi photo.Marketing and advertising executives were asked to suppose they were a senior executive at PepsiCo when a Coca-Cola employee offered to sell you the marketing plan and sample for a new Coke product at a modest price.When asked in an online survey,__________ percent of the executives said they would buy the plan and product sample if there were no repercussions.
A) 15
B) 36
C) 52
D) 67
E) 89

Question

Coke-Pepsi Photo 
-Consider the Coke-Pepsi photo.Marketing and advertising executives were asked to suppose they were a senior executive at PepsiCo when a Coca-Cola employee offered to sell you the marketing plan and sample for a new Coke product at a modest price.When asked in an online survey,__________ percent of the executives said they would buy the plan and product sample if there were no repercussions.
A) 15 
B) 36 
C) 52 
D) 67 
E) 89

Quizplus · Accepted Answer

67% of marketing and advertising executives said they would buy the marketing plan and sample for a new Coke product at a modest price if there were no repercussions.

Coke-Pepsi Photo -Consider the Coke-Pepsi Photo.Marketing and Advertising Executives Were Asked to Were