Jim is head of the marketing department and must decide how to allocate a fixed amount of funds.There are two top projects that Jim believes hold the most promise.Recently,the majority of funds have been allocated to Project A,but Jim wonders if it is time to provide Project B with a larger share of the money.Jim decides to assign a particular individual,Clara,to thoroughly criticize the proposal for Project B,looking for every possible flaw.Which technique is Jim using to help him make a better decision?

Question

Quizplus · Accepted Answer

Jim is using the devil's advocacy technique, which involves assigning someone to critique and find flaws in a proposed idea, to help him make a better decision. This technique can help identify potential issues and weaknesses in the proposal, allowing Jim to make a more informed decision about how to allocate funds between the two projects.

Jim Is Head of the Marketing Department and Must Decide