The central and peripheral paths represent endpoints on a continuum of persuasion strategies and are intended to imply that persuasion is a(n)_____.
A) either-or proposition
B) combination of the two
C) unrelated activity
D) unnecessary activity
E) None of these are correct.

Question

Quizplus · Accepted Answer

The central and peripheral paths in persuasion suggest that persuasion is a continuum, not an either-or proposition or unrelated activity. Therefore, none of the given options correctly describe the nature of persuasion as intended in the context.

The Central and Peripheral Paths Represent Endpoints on a Continuum