According to the hierarchy-of-effects model,brand-loyal consumers are the ultimate goal.

Name: According to the hierarchy-of-effects model,brand-loyal consumers are the ultimate goal.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The hierarchy-of-effects model suggests that gaining brand loyalty from consumers is one of the ultimate goals of marketing efforts. However, it also recognizes that there are several steps that a consumer must go through before reaching that level of loyalty, including awareness, interest, desire, and action.

According to the Hierarchy-Of-Effects Model,brand-Loyal Consumers Are the Ultimate Goal