An advertisement that was designed to keep a company's brand fresh in the consumer's memory performs the advertising function of _____.
A) informing
B) persuading
C) adding value
D) reminding
E) assisting other company efforts

Question

An advertisement that was designed to keep a company's brand fresh in the consumer's memory performs the advertising function of _____.
A) informing 
B) persuading 
C) adding value 
D) reminding 
E) assisting other company efforts

Quizplus · Accepted Answer

The advertisement is designed to remind the consumer of the company's brand, rather than informing, persuading, or adding value. It is also not necessarily assisting other company efforts, as its primary purpose is to keep the brand fresh in the consumer's memory.

An Advertisement That Was Designed to Keep a Company's Brand