The major reason why embedding in advertising has little effect is because _____.
A) the majority of consumers pay close attention to advertising
B) it must be for a sex-related product to gain attention
C) the images have to be concealed to preclude detection by consumers
D) the technical problems involved in production are too great
E) it can easily be copied by competitors

Question

The major reason why embedding in advertising has little effect is because _____.
A) the majority of consumers pay close attention to advertising 
B) it must be for a sex-related product to gain attention 
C) the images have to be concealed to preclude detection by consumers 
D) the technical problems involved in production are too great 
E) it can easily be copied by competitors

Quizplus · Accepted Answer

Embedding in advertising has little effect because the images have to be concealed to preclude detection by consumers, making it difficult for the intended subliminal messages to be effectively communicated or noticed.

The Major Reason Why Embedding in Advertising Has Little Effect