Consumer-generated content ensures that the overall weight of a brand campaign includes audience measurement statistics.

Name: Consumer-generated content ensures that the overall weight of a brand campaign includes audience measurement statistics.
Brand: Quizplus
Rating: 4.9 (50 reviews)

Question

Quizplus · Accepted Answer

Consumer-generated content refers to content created by consumers rather than the brand itself. It does not inherently include audience measurement statistics, which are typically gathered through separate analytics tools and methods.

Consumer-Generated Content Ensures That the Overall Weight of a Brand