A fundamental way to describe and distinguish between retailers is their retail mix.Which of the following is an element of that retail mix?
A) The type of merchandise sold
B) The price of the merchandise
C) The level of service provided to customers
D) The assortment of merchandise sold
E) All answers provided are correct

Question

Quizplus · Accepted Answer

All of the choices listed are elements of the retail mix. The type of merchandise sold, the price of the merchandise, the level of service provided to customers, and the assortment of merchandise sold are all important factors that retailers consider when developing their retail strategy.

A Fundamental Way to Describe and Distinguish Between Retailers Is