A major strength of billboard advertising is its broad reach and high frequency levels.

Name: A major strength of billboard advertising is its broad reach and high frequency levels.
Brand: Quizplus
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Question

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Billboard advertising can reach a large number of people as the signs are often located in high-traffic areas and can be seen by both drivers and pedestrians. Additionally, billboards can have a high frequency level as they are often seen repeatedly by the same audience members.

A Major Strength of Billboard Advertising Is Its Broad Reach