Experts in the design of store signage use a concept,termed _____,that refers to the ability of a sign to capture attention.

Question

Quizplus · Accepted Answer

Conspicuity refers to the ability of a sign to stand out and be easily noticed. It is an important factor in capturing attention and attracting customers. The other choices (B) noticeability, (C) spectacularity, (D) stopping power, and (E) peculiarity are not as commonly used in the design of store signage.

Experts in the Design of Store Signage Use a Concept,termed