How might self-serving bias be observed in a corporate annual report?
A)The report would say more about the company's problems and less about its successes.
B)The report would emphasise the role of competition,inflationary pressures and other external causes of problems in the organization's performance.
C)The report would exclude any bad news about the organization's performance.
D)The report would acknowledge that competition,the economy and other external factors should be credited for some of the company's recent success.
E)The report would acknowledge some of management's mistakes,but suggest that management in other companies have been making the same mistakes.

Question

Quizplus · Accepted Answer

Self-serving bias involves attributing successes to internal factors and failures to external factors. In a corporate annual report, this might be observed by emphasizing external causes for problems, as seen in choice B.

How Might Self-Serving Bias Be Observed in a Corporate Annual