What Is One of the Major Strengths of Subjective Criteria

What is one of the major strengths of subjective criteria for performance?

A) They tend to be less biased than objective criteria.
B) They are more likely to be about a behavior that employees have control over.
C) They are rarely used in most organizations, so attaining them can give a company a competitive advantage.
D) They can be automatically recorded by equipment or personnel records.