Theresa, who owns a baby clothing store, has noticed that her customers are requesting products that are environmentally friendly. She initiates a new program in which she rewards employees for identifying promising new products they should carry in the store. In this case, the "change agent" is:

Question

Quizplus · Accepted Answer

Theresa is the one initiating the new program and therefore is the change agent. The employees and reward program are simply tools she is using to bring about the desired change in her store. The future customers are not yet involved in the change process.

Theresa, Who Owns a Baby Clothing Store, Has Noticed That