An Internet advertising term for a Web page interactive ad that has drop-down menus, built-in games, or search engines to engage viewers is called _________.

Question

Quizplus · Accepted Answer

The term for a Web page interactive ad that has drop-down menus, built-in games, or search engines to engage viewers is known as rich media. Rich media ads are more engaging and interactive, leading to higher click-through rates and conversion rates.

An Internet Advertising Term for a Web Page Interactive Ad