The promotional mix includes advertising, personal selling, sales promotion, public relations, and _________.
A) public relations
B) infomercials
C) risk-free trials
D) word-of-mouth
E) direct marketing
Correct Answer:
Verified
Q1: Promotion represents the fourth element in the
Q2: Some companies, such as Saturn, have even
Q4: The _ can be used to inform
Q5: New forms of communicating with customers, such
Q6: The promotional mix includes advertising, _, sales
Q7: Promotion represents the fourth element in the
Q8: remind them later about the benefits they
Q9: The promotional mix includes advertising, personal selling,
Q10: The promotional mix includes advertising, personal selling,
Q11: The _ includes advertising, personal selling, sales
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