The means (salesperson, advertising media, or public relations tools) of conveying a message to a receiver is referred to as a(n) _________.

Question

Quizplus · Accepted Answer

The channel of communication refers to the means through which a message is transmitted from the sender to the receiver. It could be a salesperson, advertising media, or public relations tool. The other options listed are either too specific (encoding device) or not comprehensive enough (promotional program, publicity and PSA program, direct feedback loop) to fully capture the concept of channel of communication.

The Means (Salesperson, Advertising Media, or Public Relations Tools) of Conveying