Individuals and firms involved in the process of making a good or service available for use or consumption by consumers or industrial users are referred to as a

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The term "marketing channel" is commonly used to describe the network of individuals and firms involved in getting a good or service from the producer to the end-user. This includes intermediaries such as wholesalers, retailers, and distributors, who help to facilitate the movement of products to customers. The marketing channel is an important part of the overall distribution strategy of a company, and can have a significant impact on its sales and profitability.

Individuals and Firms Involved in the Process of Making a Good