A _________ can be compared to a pipeline through which water flows - making possible the flow of goods from a producer, through intermediaries, to a buyer.

Question

Quizplus · Accepted Answer

A marketing channel refers to a network of individuals and organizations that participate in the process of making a product or service available for use or consumption. It involves a series of interdependent organizations involved in the process of making a product or service available for use or consumption. Just like a pipeline, each member in the marketing channel plays a specific role in moving the product from the producer to the buyer. Therefore, option B, marketing channel, is the best choice that fits the description. The other options don't accurately describe the function of a marketing channel.

A _________ Can Be Compared to a Pipeline Through Which