A(n) __________ product is one for which significant customer education is required and there is an extended introductory period.

Question

Quizplus · Accepted Answer

A high-learning product is one that requires significant customer education, often resulting in an extended introductory period before the product is fully understood and adopted. This is in contrast to a low-learning product, which is easier for customers to understand and requires less education. Fashion, fad, and substitute products do not necessarily relate to the amount of education required for customers to use them.

A(n) __________ Product Is One for Which Significant Customer Education