Several market research companies pay households and businesses to record all their purchases using a paper or electronic diary.It allows for an economical way to collect consistent data over time.This data is referred to as __________.

Question

Quizplus · Accepted Answer

The given scenario describes the practice of collecting data through syndicated panel data, where households and businesses maintain purchase diaries over time for market research purposes. Reciprocal data exchange and data reciprocity are not relevant or accurate terms in this context. Syndicated sampling is a broader term that may involve different types of data collection methods besides panel diaries. Data journaling is not a standard industry term for this type of data collection.

Several Market Research Companies Pay Households and Businesses to Record