Culture Refers to the Set of Values, Ideas, and Attitudes

Culture refers to the set of values, ideas, and attitudes that are learned and shared among members of a group.Culture also serves as a socializing force that dictates what is morally right and just.The important thing to remember is

A) moral standards are relative to particular societies.
B) moral standards must be universal in order for marketing to occur.
C) moral standards are fluid and very easy to change.
D) moral standards are cyclical so it is important to change with the times.
E) moral standards are concrete; something is either right or wrong.