Firms such as General Electric and Marriott have achieved great success by putting huge effort into implementing the marketing concept, giving their firms what has been called
A) production orientation.
B) sales orientation.
C) market orientation.
D) customer relationship orientation.
E) service orientation.
Correct Answer:
Verified
Q138: FIGURE 1-4 Q139: Which era of U.S.business history does the Q140: Many companies subscribe to being "green" because Q141: FIGURE 1-5 Q142: As organizations have changed their orientation, society's Q144: The internal response that customers have to Q145: You change the oil in your car Q146: United Way of Greater Toronto (UWGT), like Q147: Which of the following most directly explains Q148: The idea that individuals and organizations are![]()
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