Companies that focus on the higher-income or higher-value end of the market will tend to have a higher cost structure.

Name: Companies that focus on the higher-income or higher-value end of the market will tend to have a higher cost structure.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Companies that target higher-income or higher-value customers typically invest more in marketing, product research and development, and other costs that allow them to differentiate themselves from lower-cost competitors. This results in a higher cost structure.

Companies That Focus on the Higher-Income or Higher-Value End of the Market