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Kim's Apparel Was a Very Popular Clothing Store

Question 71

Multiple Choice

Kim's Apparel was a very popular clothing store.It made huge profits during the first two years of its establishment. However, the company failed to keep up with the changing needs of the customers and eventually had to be closed down.Which of the following concepts does the scenario illustrate?


A) Cycle time
B) Customer defection
C) Icarus paradox
D) Distinctive competency
E) Diseconomies of scale

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