The mission of a company lays out some desired future state and articulates what the company would like to achieve.

Name: The mission of a company lays out some desired future state and articulates what the company would like to achieve.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The mission of a company defines its current purpose and primary objectives, not a future state. The vision statement, on the other hand, describes the desired future state and what the company aims to achieve.

The Mission of a Company Lays Out Some Desired Future